Consumer Planning Manager Job at Serengeti Breweries Ltd

ROLE PROFILE
Job Title:	Consumer Planning Manager
Level:	4B
Reports To:	Marketing Director
Context/Scope:	Tanzania is the largest country in East Africa by geography and by population (approx 42m people, with a growth rate of 2.8%). It is a member of the East African Community whose headquarters is in Arusha in Tanzania. The largest population, however, is in Dar es Salaam, which is the commercial capital. Tanzania is well endowed agriculturally and has vast mineral resources in the western part of the country, where the largest urban centre is Mwanza. Serengeti Breweries Ltd (SBL) operates exclusively in Tanzania and is the 2nd largest beer company with a market share of 27.9%. It is an integrated demand/supply business with 3 operational breweries in Dar and Mwanza, and a third one built in Moshi, which is situated in the northern part of the country near the Tanzanian border. SBL’s flagship brand is our award winning Premium Serengeti lager, the Serengeti Brand Portfolio accounts for 51% of beer sales volumes and 42% of total volumes for SBL.  The remaining 58%  comes from our East Africa Flagship beer brands (Tusker & Pilsner), other local beer brands (Kibo, Kick, Uhuru & Senator) and spirit brands (Johnnie Walker, Smirnoff, Baileys & Jebel)
Dimensions/Financial:	To lead the consumer and market activities so as to avail the company with insights on market requirements /service gaps and business optimization opportunities and support the company’s forward planning processes. Manages the budgeting and compliance process within the marketing department.
Purpose of Role:	The Consumer Planning Manager to provide insights to the business to sharpen the plans and activities to support the team to deliver the overall company strategy.
TOP 3 Accountabilities	Market research and consumer insight generation: Identifies gaps in consumer and retail information either directly or through liaison with team members and translates this into research projects. Prepares research briefs for agencies Instructs research agencies that handle consumer and retail research on behalf of the company and monitors their work to ensure compliance, timely, quality and on budget outputs. Interprets research information and generates/compiles user friendly summary reports for internal use. Disseminates market and consumer insights within the company Market planning: Manage and co-ordinate the preparation marketing plans for the company, ensuring that they comply with marketing strategy, policies and timelines. Provide statistical support by way of information and data to the preparation of planning & business reviews. Manage the analysis of performance data and disseminate the information to the commercial team and other internal users. Inter-departmental coordination: Work hand in hand with Legal & Finance to ensure the compliance agenda is being delivered  by providing relevant information and data Share market and consumer research information with Sales, Finance & Supply to enable the functions’ to focus its business development activities and benefit from all available business building opportunities Work closely with Finance in respect to budget tracking, variance analysis, etc.
Qualifications and Experience Required:	Bachelor's degree in business, or research –Masters degree in Business, Finance desirable 4-5 proven successful years in Research or Monitoring and Evaluation and/or planning in a commercial setting Strategic penetration, commercial exposure and understanding IT literacy in Excel and Statistical analysis software Strong interpersonal skills – able to manage cross functional projects and teams and execute them all well.

Consumer Planning Manager

MARKETING MANAGERS - Reliance Insurance Company (T) Ltd

Established in the year 1998, Reliance Insurance Company (T) Ltd is one of the leading non-life insurers in Tanzania having pan regional presence in Dar es Salaam, Arusha, Mwanza and Mbeya. The company offers full array of non-life
Insurance Company Ltd. products like Fire, Engineering, Motor, Work-men compensation, Liability, Marine Hull and Aviation etc. Reliance Insurance Company Ltd. had been making a steady progress and has established itself as a reliable player with high reputation for prompt, efficient and effective customer service backed by a strong financial base in the Tanzania Insurance industry.

The incumbents will be a part of the Operation and Marketing team. They will be responsible for implementation of the company's objectives and market strategies for achievement of fhe assigned business target

Qualification
Must possess a University degree, candidate with Insurance qualification at graduate level and /or with equivalent will be preferred

Minimum of 4 to 7 years of marketing experience in insurance industry
Strong presentation and communication skills.
Experience in client service, relationship building and business retentlon areas.

APPLICATION INSTRUCTIONS:

Applicants are requested to submit their resumes giving the details of three referees along with copies of certificates.

The deadline for receipt of all applications is 5:00 Pm on Friday .Application can be hand delivered with the envelops clearly marking the position applied for at the address given below and or/or sent by email
The Chief Executive Officer .
Reliance Insurance Company (T) Ltd

3rd&4th Floor, Reliance House, Plot no 356, UN Road Upanga
P.o.Box 9826, Dar es Salaam
Tanzania.
Email: upendo@reliance.co.tz or insure@reliance.co.tz

MARKETING AND PROGRAM OFFICER

POSITION DESCRIPTION:

1. He/she must be able to delegate and communicate the goals and objectives of the company.
2. Propose potential business deals by contacting potential partners; discovering and exploring opportunities.
3. He/she must be able to come up with new ideas for marketing and promotions.
4. Screens potential business deals by analysing market strategies, deal requirements, potential and financials; evaluating options and resolving internal priorities
5. Creating and developing new innovative ways to communicate the company message to their existing customers
6. Contributing to the annual sales and marketing plan
7. Evaluating the effectiveness of all marketing activity.
8. Developing and implementing an internal marketing programme.
9. Regularly update Company’s website with latest news related to the Company.
10. Prepare sales proposals for clients
11. Prepare daily, weekly and monthly reports on various tasks assigned for easier decision making by Management.
12. Any other duties as assigned by the Management

Qualifications and experience:
? Holder of diploma/degree in Marketing; Business administration’s; Business entrepreneurship
? Motivation for sales
? Marketing knowledge and sales planning
? Energetic and up to date with the marketing trends
? Closing skills, presentation skills and prospecting skills

APPLICATION INSTRUCTIONS:

Send CV application letter and copies of certificates through s.bateyunga5@gmail.com/bates.link@yahoo.com

MARKETING AND SALES OFFICER

POSITION DESCRIPTION:

Position Description Document (download) 

APPLICATION INSTRUCTIONS:

Send CV application letter and copies of certificates through s.bateyunga5@gmail.com/bates.link@yahoo.com