Thursday, January 29, 2015

Trade Marketing Representative


Job number6246BR
Job titleTrade Marketing Representative
Location/CityTanzania
Appointment typePermanent
Job purpose and key deliverables
Requirement Overview
To  achieve  volume  and  distribution  targets  in  order  to  maximise  brand
availability and visibility, through the execution of essential Trade Marketing
activities in line with the channel, price strategies and the required customer
service levels.

KeResponsibilities
  • Implement a fit for purpose Trade Marketing & Distribution (TM&D) plan which meets the needs of brand /price strategy so as to achieve the business objectives: volume and value share,
  • Numeric and Weighted Distribution for our Drive Brands and out of stocks.
  • Achieve  trade  coverage, visit frequency and outlet visit plan in order tmaximise routeectiveness and efficiency.
  • Manage the  Distributor, Wholesales and retailers   through  the implementation of accounstrategies and plans in order to maximizevolume,share  and  other  distribution management  parameters  performance  vs.  the competitions.
  • Ensure that  the  territorvolume and distribution objectives of companbrands are achieved by trade channel and outlet type in order thatavailability is maximised in line with brand strategies and the needs of the market.
  • Ensure optimal stock levels, product quality and freshness through stock management,  orientation  to  the  trade  and  reporting on  supply  chain  and product issues.
  • Manage the territorys trade marketing resources to ensure they are secure and used in the mosefficient and eective manner.
  • To  take  all  reasonable  measures  to  ensure  adherence  to  Environmental, Health and Safety (EHS) guidelines as well as all local legislation relating to EHS during the course of work.
  • Maintain accuratrecords & monitoring of the achievement of weekly/cycle objectives  and  submit  reports  as  requested  in  order  to  ensure  eective communication is maintained with management.
  • Develop and manage an eective marketing team (Distributor team) through formal and informal coaching, monitoring, and training
  • Establish and nurture close working relationships with partners (distributors, trade and retailers) in order tgain high levels of trade support and loyalty whilst enhancing understanding of the trading environment
Essential requirements
  • University Degree preferably in Marketing/Business Management;
  • years of sales
  • Clean and valid driving license
  • Good communication, influencing, analytical and interpersonal skills
Working at BATBritish American Tobacco (www.bat.com) is a market leading, global organisation with a long, established history and a bright and dynamic future. Thanks to our people we have continued to deliver growth and exceed expectations in an increasingly complex and challenging marketplace.

Our aim is to become the leading tobacco company in each of our markets by providing excellent products with confidence and responsibility expected of global consumer brands.

If you have the talent and motivation to help us succeed you’ll find we are equally committed to helping you reach your full potential too.
Employing companyBritish American Tobacco Area Limited
Removal Date10-Feb-2015